Marketing strategies change over time and video marketing strategies are no exception. As people get busier, their time and attention for other things get shorter too. The marketers have adjusted their methods according to consumer behavior.
Don't create long videos about a product or brand that people will ignore. Create short clips that catch consumers’ attention and establish engagement. That’s why explainer videos became popular. Explainer videos are short video clips that run for only two minutes or less. Use fun, creative themes to grab consumers’ attention. Be strategic with your script to convey promotional messages.
Explainer videos focus on one of two things. How your product works or how it will help target consumers address their needs and desires.
There are various sub categories of Explainer Video. These include: Animated Explainer, Animated Explainer Video, Animated Video, Blackboard Video, Chalkboard Video, Doodle Animation, Doodle Video, Drawing Animation, Drawing Video, Drawn Typography, Sketch Video, Whiteboard, Whiteboard Animation
Thank you very much! The video looks absolutely wonderful and meets our expectations 100% - this is a great job. Please convey my thanks to the team and Chantel.
Damith Perera- SEOLIX